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key takeaway, from the conclusion article, "'The Real Cost' Campaign: Efficacy by Design": "An evaluation from 2014 to 2016 found that “The Real Cost” cigarette prevention campaign prevented up to 587,000 youth from starting to smoke, and more recently, an evaluation found that the e-cigarette prevention campaign prevented nearly 450,000 youth aged 11–18 from starting e-cigarette use between 2023 and 2024."


Northern Virginia Health Foundation is committed to improving the health and well-being of Northern Virginia residents by supporting organizations, partnerships, and initiatives that advance health equity and strengthen our region’s health ecosystem. As we deepen our understanding of community needs and opportunities, we recognize that those closest to the challenges and the solutions must have a meaningful voice in shaping our work.


NVHF invites you to apply to join its inaugural Community Advisory Council, which will bring together individuals from diverse backgrounds, experiences, and communities across Northern Virginia to provide guidance, insight, and feedback that informs NVHF’s learning, strategy, communications, and priorities.


Learn more about the Community Advisory Council and apply by Friday, July 24:

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